Google Tag Manager

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7 06, 2015

10 Google Analytics Features You Need to Understand

2018-03-01T02:40:01+00:00By |Categories: Google Analytics, Google Tag Manager|Tags: |

Google Analytics is essential for anyone with a website. By understanding your consumer behavior on your website using Google Analytics, you’ll be able to optimize your website design, marketing efforts and even offerings to increase sales and revenue. There are a lot of features and reports with Google Analytics out of the box. It can [...]

2 01, 2015

Subdomain and Cross-domain Tracking in Google Analytics

2018-03-01T02:40:04+00:00By |Categories: Digital Marketing, Google Analytics, Google Tag Manager|Tags: , |

Universal Analytics allows tracking of two of more subdomains within a single property without any additional configuration. For example, if you have website.com, blog.website.com, and info.website.com and you would like to track them all within one Google Analytics account, under the same property, you can track all of these subdomains using the same Universal Analytics [...]

2 01, 2015

How to Setup Google Analytics Using Google Tag Manager 2.0

2018-03-01T02:40:04+00:00By |Categories: Digital Marketing, Google Analytics, Google Tag Manager|Tags: , , |

A new version of Google Tag Manager was released back in October 2014. It is still under beta, but you should prepare to migrate over to the New Google Tag Manager yourself. It is only available for new account for now.  Google will eventually force everyone to move over to GTM 2.0 in 2015. Get [...]

8 12, 2014

How to Track Form Completions Using Google Tag Manager V2

2018-03-01T02:40:08+00:00By |Categories: Digital Marketing, Google Analytics, Google Tag Manager|Tags: |

Google Tag Manager has liberated marketers from the IT department. Anybody without technical background and programming knowledge can create custom events and track actions on their websites. In this article, I am going to show you how to track your form completions as custom events in your Google Analytics. Prerequisites: you should have a Google [...]